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HAPPINESS
YOU CAN WEAR

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Look good, do good - for people, planet or animals - the choice is yours.

15% OFF WITH CODE 'GROOVY15' • WORLDWIDE SHIPPING • MADE TO SPREAD HAPPINESS •

THE WORLD NEEDS
SOME HAPPINESS

Happiness is dropping —

for people, animals, and the planet.
We think that needs to change.
Not with noise. But with small, real things

that lift everyone up.
One groovy moment at a time.

Groovy Picks

PICK YOUR
FAVORITE PIECES

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Our clothing is circular, soft, 100% organic and full of soul.
You just pick what makes you feel good.

CHOOSE
YOUR IMPACT

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Every purchase supports people, animals, or the planet — you choose who gets the happiness.

WE SHOW THE PROJECTS ONLINE

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You shop, we do the good stuff —

and share it with the world.
Follow the joy you helped create.

WATCH THE HAPPINESS

We’ve just launched — so the first happiness projects are still waiting to begin.
That’s where you come in.

If you're one of the first 1000 people to support us, you're not just buying a piece— you're helping us kick off the very first happiness projects.


And here's the exciting part:

5 of you will win the happiest day of your life.

Yes — we’ll create an unforgettable day, just for you. You support happiness, and we bring it right back to you.

Let’s build this movement — together.

GIVE YOUR CLOTHES A SECOND LIFE

Our clothes are made to last. But when you're ready for something new, that doesn't mean it's the end. We help you turn your old pieces into something groovy again.

TURN IT INTO
A DOG TOY

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WRAP GIFTS
IN IT

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MAKE
A TOTEBAG

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